Wednesday, 22 December 2021
James Parr promoted to Board Director

Smart Garden Products are delighted to announce that James Parr has been promoted to their Board as Sales Director – UK Garden Centres.

James, 42, joined the company in 2013, the year Paris Natar acquired Smart, and has been hugely instrumental in developing their UK Garden Centre business. Under his and Sales Director Paul Knott’s stewardship, annual sales to UK garden centres have grown from £2m then to over £70m today.

Working hand in glove with Paul, James played a pivotal role in building and cementing Smart’s leading position in the industry: “I am absolutely thrilled to be made a Smart director – the last eight years have flown by and it has been both a pleasure and a privilege to be part of this amazingly successful family.” said James.

Jonathan Stobart, MD, commented further: “A customer recently told me that, in his opinion, James is the most knowledgeable Sales Manager in the industry – which is of course true! His strong commercial acumen, total commitment to excellent customer service and great sense of humour, come what may, makes James a truly formidable executive. His promotion is fully deserved and forms part of our strategy to develop the Company’s future leadership team.”